In the summer of 2009, I decided to undertake the task of importing every CD that I, my parents, and other relatives owned into my iTunes Library. The end goal, that I am just getting around to finally, was building out a media server to have access to that data from anywhere and so I could download to my device, or stream remotely. Pandora was around at this point, and was quite popular too! But the issue with Pandora was that it was just internet radio. Sure, there was a TON of music accessible via it, however, you couldn’t just listen to a song. Along came Spotify. Suddenly any song you wanted, any time, anywhere, all you had to do was search, and as long as you were playing from a computer, you could stream almost any song – well… except for Taylor Swift that is.
While I never have been all about absolutely needing a copy of the physical album, I am one of those people who believes that you should purchase the music to be able to call it yours. If all you do is stream, and yes, I know you can download the music locally from these streaming services, but if you forget to pay your bill for the service, your music is gone. At least if your buy the music it’s yours. Being able to backup on physical medium is huge too, I know I said that I’m not all about needing to purchase the physical album, but being able to burn a copy of the disc as a backup is a must! *keep in mind the concept of 321 with regards to backups*
With the exception of the resurgence of vinyl, and the novelty of the Polaroid Picture, digital, and streaming have all but taken over the modern media industry as a whole. Remember when Netflix was a mail order DVD rental company that was a threat to Blockbuster? Now we associate the name with streaming media and have seemingly all but forgotten about the times of having to wait 3-5 days for your new movie to arrive in the mail, and being charged for losing the disc, but finding it a year later. Netflix is now working to make the cable industry go the way of Blockbuster – personally I say good riddance.
Is gaming on its way there too? Looking at the current (and even into the previous) console generations, we have in increased presence of media within the console specific stores. Playstation offers PS Plus members a few free games a month, correct me if I’m wrong, but I believe Microsoft has a similar offer with Xbox. In addition, they offer insane discounts for purchasing their games, rotating through different ones each month. They’re trying to put out the GameStop’s, of this world, and trying to take everything direct. Their end goal is to make everyone purchase a new copy of their game, no used copies, no rentals, no borrowing from a friend, no giving a friend an old copy, everyone must purchase their own if they are to play.
How about the concept of actually owning software, is that a memory too? A few days ago I wrote an article about the Adobe Creative Cloud suites, and why I believe that for the particular cost if it, it’s a much better value proposition over time than simply buying a license for a singular program. For $10.99/mo, which works out to be $131.88/yr, you always have an up to date copy of (assuming you get the photography package) both Photoshop, and Lightroom. Now that’s a pretty sweet deal given that the average user who previously just wanted a copy of the program would be looking at paying around $600-800 for a single program. Sometimes the subscription based access does pay off. But that’s the way things are going, even Microsoft Office is available as a $10/mo subscription, or $8.25/mo if you commit to an annual subscription.
We can still go out and buy physical media of course, I doubt it will ever completely go away, there will always be some form of it out there, for the holdouts that just won’t give up their disc drive (like me), but its prominence, as well as its prior dominance is now a dream growing ever more distant day to day.
How many of you still use physical media?